You Should Be Ashamed of Your
Writing!
Only Marketers Who Continually
Try to Get Better Achieve the High Conversion Rates Others
Only Dream Of...
I just committed a
writing faux pas. I left a preposition dangling at the end
of my headline above. Gasp! My English teacher would keel
over if she only knew...
But writing online isn't
about perfecting your knowledge of the English language and
writing rules. It's about connecting to an audience and
being able to convey your message to them.
And to do that, you have
to learn different ways to write and test them on your niche
market.
I feel
sorry for people who come onto a marketing forum complaining
they can't write, looking for a work-around.
Poor fools.
If they only knew -
Internet marketing is almost all about writing, with a bit
of audio and video sprinkled in here and there.
You have to know how to
write:
-
Sales copy
-
Articles
-
eBooks
-
Reports
-
Blog Posts
-
Email autoresponders
...and more. What are
they going to do if they can't write? Spend a small fortune
outsourcing, that's what!
I took
7 guinea pigs and asked them what they wanted to improve
about their writing.
When I sent out a notice
to my list asking if anyone wanted to be my guinea pig for
this course, I never expected the number of replies that
came in - hundreds!
I chose 7 people -
Charity, Hugh, Bonnie, Jeff, Rosie, Jane, and Darwin. I
chose them based on their unique writing obstacles - they
all had a different one and all seven had the desire to get
better at it!
I told them they could
have each report FREE, but in return I wanted honest
feedback - what they loved, what they were confused by, what
they disagreed with - I wanted truth.
In case you don't know
me, I'll explain why I work with guinea pigs. I don't like
giving products to friends for testimonials because it's so
phony. I prefer to take someone who really wants to learn
and get their raw feedback so that I know whether or not I
did a good job teaching the topic.
A guinea pig can tell me,
"Hey Tiff! You mention such and such, but you didn't
explain it in more detail," and then I can go back
BEFORE the product is released and add those details.
Sometimes when you're
already good at something, you forget what others don't
know.
I personally feel this
ought to be required for anyone putting out an info
product.
Don't
buy what you already know...
I was originally going to
make this a membership site. But who wants to spend money on
certain topics they don't need?
So instead, I'm dividing
this up into multiple reports that are very narrow in
nature. That way you can pick and choose which ones apply to
your individual writing obstacles.
For example, if you're a
pro at grammar, spelling and punctuation, then skip that
report! Or, if you want to make sure you know everything you
should, grab it - it's up to you.
Here's the first report -
Go check it out!

Here's what
real buyers are saying about this particular product:

The
second report we launched was to fix those nagging grammar,
spelling and punctuation issues that plague many online
writers. So here's the next report:

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